Pretty early on in school, it was clear that I got the writing talent while my younger brother got the math skills. So now I lead brands in establishing unique, ownable language and experiences that will resonate with their audiences. And my brother's retired.
That's not true. He's still working. And so am I. Speaking of which, I think you'll see from the work I've produced with brands, both globally and regionally famous, that I don't settle for the expected. I aim for ideas that make people think.
When you click each logo, I believe you'll be surprised by the advertising my partners and I created for that brand. But that's the point of being creative, right? Why would we want to make ads that everyone expects to see? ChatGPT can do that. I believe that when a brand does something that actually makes its audience smile, laugh or think is when you've actually moved the brand forward.
Some of these ads have won awards. Some of them have won our clients promotions. One of the TV ads even won over a gruff owner of a baseball shop in Bar Harbor, Maine. But that's a long story, and I don't have the space to write it here. But I hope he didn't see that I called him gruff.
Thanks for stopping by. I appreciate your time.